Abolitionists maintain that veganism is a moral baseline and that creative, nonviolent vegan education must be the cornerstone of rational animal rights advocacy.
Abolitionists embrace the idea that there is veganism and there is animal exploitation: there is no third choice. To not be a vegan is to participate directly in animal exploitation. Abolitionists promote veganism as a moral baseline or a moral imperative and as the only rational response to the recognition that animals have moral value. If animals matter morally, then we cannot treat them as commodities and eat, wear, or use them. Just as someone who promoted the abolition of slavery could not own slaves, an abolitionist with respect to animal slavery cannot consume animal products. For an abolitionist, veganism is a fundamental matter of justice. As the Abolitionist Approach is a grassroots movement, advocating veganism as a fundamental principle of justice is not something that requires large, wealthy charities and “leaders.” It is something that we all can do and must do as a grassroots movement. Each of us must be a leader.